Snowday today! Excellent time for a catchup on what the art and design community around the world has to offer. And so I came across a new breed of typeface - the Sombrero.
This typeface is created by El Grand Chamaco, an illustrator born in Los Ramones who spent his childhood afternoons playing with crayons and snacking on dried beef and lemonsauce. Little did he know all this would eventually shape him as the designer he is today.
Notice how the individual letters are disproportional in reference to the golden ratio (1: 1.618) that characterizes most 'timeless' typefaces such as Ariel, Georgia, Helvettica. The 'L's are sickly skinny, the 'O' and 'D's are bloated to an extreme and the rest of them, like the 'A's - look big-headed and shrunken at the bottom. Comical - but with an elegant and beautiful twist no?
Not that this is an attempt to, you know, lead you away from this one.
This would be a great typeface for display-not so much for text. Interesting that he "has no respect" for the more humanist proportions but lets it be long, tall and drawn out.
ReplyDelete(also like your blog--interesting perspective (and you write well)