Art and Visual Perception: A Psychology of the Creative Eye by Rudolf Arnheim applies the approaches and findings of modern psychology to the study of art. It describes the visual process that takes place when people create—or look at—works in the various arts, and explains how the eye organizes visual material according to definite psychological laws. (taken from back of book blurb). Please read the chapter on "balance" starting on page 10 and ending on page 41.
